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8/5/2018 4:57:42 PM

"Here Comes Da Judge" Part 2

Ellie Harold / 8 Comments

Note: After judging a major plein aire paint out yesterday evening I was asked to write a short statement to the artist participants. Here is my impassioned, slightly edited and not-so-short statement for all artists to consider ....


I was pleased and a bit flattered when last January _______ invited me to judge the ________ Plein Air Paint Out. After all, I’m an experienced outdoor painter, passionate about art and artists, and I have an appetite for good art. As I approached the task of judging, I had every intention of giving your work my full attention. I planned to consider the merits of each painting while also taking note of my subjective experience of it. You see, I take the creation, exhibition and sales of art seriously. Art-making, for me, is not “fun”—it is work, albeit work that I enjoy tremendously. I was acutely aware that each of you in Saturday’s event had also worked to produce multiple paintings on a brutally hot and humid August day. I heard the flies were biting too. As Juror, I wanted to do justice to your labor.

 

I was told my time to do so was short but I had no idea how short! I believe artwork is meant to be contemplated and savored. In the brief time allotted to my judging, however, it was impossible to do much of either. By the time all the paintings were placed, labeled and numbered, only ten minutes remained in which I could view 100 or more submissions. I absolutely know there were works I might have considered prize-worthy if I’d had time to do more than glance at them.

 

In my experience, outdoor painting competitions and wet sales events tend to promote consumption of art more as if it’s a fast food snack than a gourmet meal. To be perfectly honest, judging this event gave me indigestion. While I, the sole juror, did love the paintings selected for prizes, I want you to know that the conditions under which I made my choices were hurried and harried. The event’s schedule forced a rush to judgement that is not congruent with how I value artists and the art-making process.

 

Additionally, not only was there less time to view your work than it deserved, it was depressing to see your efforts tagged with such low prices. Fundraising and other paint out events are often promoted with the best intentions “to support local artists;” in practice, however, when you price your work too low it doesn’t support anyone well. When so many undervalued paintings flood the market, we who paint professionally cringe at these virtual giveaways. (And, to those professionals who painted in this event, why exactly did you price your valuable work so low?) I saw too many lovely paintings in this show priced for at least half of what they deserve and might obtain under different selling conditions. I understand the temptation to make a sale, any sale, especially for a good cause that draws collectors, but I encourage you to resist this and any impulse to sell yourself (and your fellow artists) short!

 

If you choose to participate in future events of this sort, I urge you to champion your own cause (and the cause of all artists) by lobbying the sponsoring organization to care more about your efforts. It’s lovely to have a yummy picnic at the end of the day. But request they also give the judge more time and a quiet space in which to process your submissions. And, please, don’t let patrons grab your work for a measly dime. If you want to help raise funds, the organization will also get more money if your prices are higher. Or you might consider a direct donation after selling the work at the show (or elsewhere) at a better price.

 

Judging the paint out was well worth it to me to learn—yet again—why I don’t myself enter such contests. But mostly I’m grateful for having had the privilege to witness your worthy efforts and accomplishments. Thank you, artists. Enjoy working on your next painting—perhaps in some cool, shady spot with no biting flies!

 

 

Ellie Harold

Frankfort, MI

August 6, 2018

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8 Responses to "Here Comes Da Judge" Part 2

Thank you, Ellie, for your perspective on the event. You make some excellent points. I agree with what you said about pricing. For several reasons I price my art at these events the same as if my gallery were selling them. I also consider art making valuable. I use quality materials and framing for my pieces . Museum glass and wood frames are pricey. And my time is my most valuable resource, especially at my age.

Unfortunately, many attendees are looking for a pretty picture at a low price. Frequently my work doesn't sell at these events. I do enjoy the comradely aspect of the events and I love painting out of doors. I do think that judges need more time. I did wonder how anyone could have done it so quickly. Thank you for acknowledging that we work in challenging situations at these events. I am considering all of these things for the future. In the meantime, PAINT GRAND TRAVERSE AWAITS NEXT WEEK!
Jane Ditri

Jane,

Thanks for your comment. I applaud you for not lowering your prices from what you normally get in a gallery. I'm sure the gallery appreciates that you aren't competing by under-pricing them. I would (and have done) the same thing. My paintings never sell at fundraisers because I tag them at my usual price point.

I appreciate that you enjoy painting with other artists in a paint out. I just wonder if we couldn't all be a bit more savvy about not letting work created en masse be sold for peanuts. Sometimes I think we so often tout our work as being "fun" that folks actually believe that's all it is.

All best,

Ellie

Thank you for sharing your thoughts and experience here. Artists should value their creations, always! Bet you were a good judge, despite a difficult situation. I have judged (hard work,!) but don't enter many events myself because I don!t want to paint to defined expectations. Your words resonate and apply to all of us. If we don't respect our work by pricing it consistently, we hurt whoever stands at an easel as well -

Lindy,

This is such a rich/difficult topic and, given the widely misunderstood notion that we artists are in competition with each other (fostered by events such as the recent paint out), one that I've not found discussed openly. I appreciate hearing about your experience!Thanks very much for your comment.

Ellie

Great post, Ellie! Thank you for encouraging higher prices. Do you think the rules need to be changed so that there are categories of the show: Professional Artists in one area and Emerging Artists in another? That might help differentiate among the pricing. (Just typing off the top of my head right now.)

It would be a great debate to have. Hmmm. Maybe I'll post this on my FB page.

Hi Alyson,

Yes, a debate on this topic would be very interesting. Feel free to share this in any way that might help artists understand that no one benefits when prices are too low, or when art efforts are devalued in any way.

Different categories for participants might help, although there's something about saturating the market with a large amount of rapidly created works that in and of itself diminishes value. Another local "arts" organization is sponsoring their "first annual" national invitational plein air paint out this coming week. 44 "talented" artists, painting one or two works/day for a week, is a whole lot of product!

The promo for this event declares "Art is a spectator sport!" (Oddly, I have always believed that Art is Art!) It makes me sad to see the efforts of artists at any level of experience co-opted by those who would turn them into competitive showmen (or roadside attractions). A colleague of mine suggests creating an Artist Manifesto; something like that could perhaps help both budding artists and collectors alike recognize that art is not a game ....

Ellie: Yes! A manifesto. Can you imagine the collaboration chops that would take?

I have one of my own: https://artbizcoach.com/manifesto/

But this would require somethingi different.

Alyson,

Thanks for sharing your manifesto. I also wrote one about ten years ago and kept it where I could see it for a long time. At some point it got covered with oil paint and fell off the wall.

I believe each artist needs to define and declare (to themselves most of all) the truth regarding his or her life in art. I'm not sure a collaborative artist statement is possible or even desirable, but perhaps if I'd had my own manifesto front and center I might not have fallen into the ego-gratifying trap of judging this competition.

You're a wonderful reminder to so many of What Really Matters -- keep up your good work!

Ellie



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